Your LinkedIn profile is often the first thing a recruiter, client or new colleague sees when they look you up. A vague headline, an empty About section and job entries that just list titles make it easy for people to scroll past, even if your experience is exactly what they need.
AI can help you write a headline that says what you do, an About section that sounds like a person rather than a brochure, and experience entries that show results. It works best when you give it real detail and edit the result in your own voice. Allow about 45 minutes for a full refresh.
Quick answer: Paste your CV or current profile into an AI chatbot (without contact details) along with the kind of role or clients you want. Ask for five headline options, a first-person About section of 150–250 words, two or three achievement bullet points per role and a list of relevant skills. Edit everything so it sounds like you, then update your profile section by section.
What you’ll need
- Your CV or current LinkedIn text (remove phone number, email and address)
- A clear goal: a new job, freelance clients, a promotion, or simply looking professional
- Two or three job adverts or profiles of people in the role you want, for comparison
- An AI chatbot such as ChatGPT, Claude, Gemini or Grok
- About 45 minutes
Step-by-step: refresh your profile with AI
- Decide your goal and audience. A profile aimed at recruiters for a marketing manager role reads differently from one aimed at small businesses hiring a freelance bookkeeper. Tell the AI who you want to impress.
- Find the keywords. Paste two or three relevant job adverts and ask which skills and terms come up most. Recruiters search LinkedIn using words like these, so it helps if they appear naturally in your headline, About section and skills.
- Rewrite your headline. Your headline doesn’t have to be your job title. Something like “Payroll specialist helping small UK businesses get pay right first time” says more. Ask for five options (prompt 1) and pick one.
- Write your About section. Ask for a first-person draft that covers what you do, who you help, a couple of proof points and what you’re looking for (prompt 2). Keep paragraphs short. The opening lines matter most, as they show before “see more”.
- Sharpen each role. Paste your experience and ask for two or three achievement-focused bullet points per job (prompt 3). Use the same facts as your CV, but you can be a little more conversational.
- Choose your skills. Ask for a list of relevant skills, then pick the ones you can genuinely back up. Pin your most important ones at the top.
- Do a final review. Ask the AI to review the whole profile as a recruiter would and tell you what’s missing (prompt 4). Then update your photo, banner and custom URL, and check your settings for who sees your changes.
Copy-paste prompts
1. Five headline options
I'm a [JOB TITLE / WHAT YOU DO] with [NUMBER] years of experience in [INDUSTRY]. I want to attract [RECRUITERS FOR X ROLES / CLIENTS WHO NEED Y]. My strengths: [LIST]. Write five LinkedIn headline options under 220 characters. Make them specific and clear, not buzzword-heavy. Include the main keywords [KEYWORDS] naturally in at least three.
2. Write my About section
Here's my background (contact details removed): [PASTE CV OR NOTES] Write a LinkedIn About section of 150–250 words in the first person, in a warm but professional UK English tone. Open with a line that says what I do and for whom. Include two specific achievements from my background, the kind of work or role I'm looking for, and a short call to action. Don't use phrases like "results-driven", "passionate" or "dynamic". Don't invent anything.
3. Improve my experience entries
Rewrite these LinkedIn experience entries. For each role, write a one-line summary and 2–3 bullet points focused on results, using only the facts given. Mark any place a number would help with [ADD FIGURE]. [PASTE ROLES]
4. Recruiter-style review
Act as a recruiter hiring for [ROLE]. Review this LinkedIn profile text: [PASTE HEADLINE, ABOUT, EXPERIENCE AND SKILLS] Tell me: what you'd notice first, what's unclear, which keywords you'd search for that are missing, and the three changes that would most improve my chances of being contacted.
Recommended tools
- ChatGPT: good for headline variations and recruiter-style feedback.
- Claude: strong at natural, first-person About sections that don’t sound robotic.
- Gemini: handy if your CV is in Google Docs.
- Grok: quick for brainstorming headline angles.
- LinkedIn’s own writing suggestions: some accounts have built-in AI writing help; treat it like any other draft.
Tips and mistakes to avoid
- Keep it consistent with your CV. Dates, titles and achievements should match. Recruiters do compare.
- Write like a person. First person (“I help…”) reads more naturally than third person on LinkedIn.
- Avoid AI buzzwords. “Leveraging synergies” and “passionate thought leader” put people off. Ask the AI to replace them with specifics.
- Don’t claim skills you can’t demonstrate. If someone asks about it at interview, you need a real example.
- Use a clear, recent photo. Profiles with a photo generally look more trustworthy and complete.
- Check your notification settings before making lots of changes, if you don’t want your network alerted to each edit.
- Keep confidential details out. Don’t share client names or internal figures you’re not allowed to publish.
FAQ
Should my LinkedIn profile be the same as my CV?
It should tell the same story with the same facts, but it can be more personal and less formal. Your CV is tailored to each job; your profile speaks to everyone who might find you.
How long should my LinkedIn About section be?
Long enough to explain what you do, who you help and what you’re looking for. Around 150–300 words works for most people. Make the first two lines count.
Can I use AI to write LinkedIn posts too?
Yes, but give it your own ideas, experiences and opinions. Generic AI posts are easy to spot. Use it to structure and tighten what you want to say.
Try it yourself with ChatGPT
I'm a [JOB TITLE / WHAT YOU DO] with [NUMBER] years of experience in [INDUSTRY]. I want to attract [RECRUITERS FOR X ROLES / CLIENTS WHO NEED Y]. My strengths: [LIST]. Write five LinkedIn headline options under 220 characters. Make them specific and clear, not buzzword-heavy. Include the main keywords [KEYWORDS] naturally in at least three.
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